This page from HP demonstrates how digital techniques scaled out the big data idea to 800 million labels for Coke:
Personalization and big data are both examples new abilities to be granular at incredibly detailed levels.
|Image from Cloudpro.co.uk|
|Google Glass image from NT Times Bits blog|
|Will we be burdened by technology, or will it free us?|
Slide from KPCB
|Gen C illustration from Google Think|
Legacy business models and operating systems,
prepare to meet your fate.
Edvard Munch, "The Scream" from wikipedia.org